# Kartra vs Convertri · CheckoutScale

> Source: https://checkoutscale.com/compare/kartra-vs-convertri

## Kartra vs Convertri

Head-to-head [All head-to-heads →](/compare) 

Pick Kartra if you want one login for pages, email, checkout, courses, memberships and affiliates and will trade page speed for breadth; pick Convertri if the page itself is the job, your bottleneck is load speed, and you will supply email and a CRM elsewhere.

By [Marcus Reyes](/authors/marcus-reyes), Editor. Updated 10/03/2026.

**Disclosure:**We may earn a commission when you buy through links on this page. It never affects our rankings. 

Quick answer

**ElasticFunnels** is our top pick for most people. ElasticFunnels is the pick if you run paid ads and need to test whole checkouts under one URL while sending sales across several merchant accounts. 

* **ElasticFunnels.** Best for paid-traffic funnels where the landing page, the checkout and the sale stay on one customer record. From $97/mo.
* **Kartra.** Best for coaches and course creators who want one login instead of a stack of tools. From $59/mo.
* **Convertri.** Best for solo marketers and agencies who run paid traffic and want the fastest-loading landing pages and funnels, with checkout, upsells and A/B testing built in.

Pick Kartra if you want one login for pages, email, checkout, courses, memberships and affiliates and will trade page speed for breadth; pick Convertri if the page itself is the job, your bottleneck is load speed, and you will supply email and a CRM elsewhere.

### Side by side

|                       | ElasticFunnels | Kartra  | Convertri |
| --------------------- | -------------- | ------- | --------- |
| From                  | $97/mo         | $59/mo  | $99/mo    |
| Same-URL split test   | Yes            | No      | No        |
| Multi-MID routing     | Yes            | No      | No        |
| Order bumps & upsells | Yes            | Yes     | Yes       |
| Free trial            | 14 days        | 14 days | 14 days   |

### ElasticFunnels: strengths and trade-offs

##### What works

* One data layer for the whole funnel: the click, the order, the rebill and the refund sit together on one record, so you can see which ad angle made money without reconciling four exports.
* Same-URL split testing rotates variants server-side under one campaign link, so Meta, Google and TikTok keep their optimization and a test never sends the ad back through review.
* Custom checkouts with order bumps, one-click upsells, subscriptions and multi-MID routing are included across Starter, Growth and Scale. The plans differ by traffic and account limits.

##### What to watch

* It is newer than ClickFunnels or SamCart, so few independent reviews are available to verify its claims. Until you run real volume through it, you are largely taking the vendor's word for it. That is normal for a platform this new, and the 14-day trial, with no credit card required, lets you try the parts you care about first.
* Hosted checkouts carry a 0.5% fee on processed revenue, on top of the processor's rate. That fee applies to ElasticFunnels checkouts. A sale that goes to another platform or network is billed without it.

### Kartra: strengths and trade-offs

##### What works

* One login for pages, email, checkout, courses and a membership site, which for a solo coach replaces five separate subscriptions and the work of wiring them together.
* The checkout is genuinely capable: order bumps, one-click upsells, coupons and subscription billing, with no platform fee on your sales from the Starter plan up.
* Deep control over the details, like discount-code rules and pricing options, plus a large library of templates and done-for-you campaigns so you are not starting from a blank page.

##### What to watch

* The page builder is the top long-term complaint: users report it as slow and laggy, with simple edits taking longer than they should.
* Support can be slow. Long-term customers report responses that take days and some issues left open for weeks.
* It is built for coaches and creators, not paid-traffic direct response: there is no same-URL split testing and the checkout runs a single processor, so it will not rotate whole checkouts under one URL or route volume across merchant accounts.

### Convertri: strengths and trade-offs

##### What works

* Speed is the real product, and it counts for paid traffic. Convertri's accelerated page technology pre-builds pages and serves them from servers close to the visitor, and on its own benchmark a test page loaded in about half a second, compared with 1.4 seconds on ClickFunnels. Faster pages mean fewer paid clicks bounce before your offer loads.
* The free-form editor gives pixel control that most funnel builders do not offer. You drag any element exactly where you want it instead of fighting a fixed grid, and long-term users describe it as closer to a design tool than a template filler.
* The revenue levers are built in. A native cart takes payments on the page with PayPal, Apple Pay and Stripe, and adds order bumps, one-click upsells and A/B testing, so you can sell without a second checkout.
* It is built for ad-heavy work. Dynamic text replacement matches page copy to each ad keyword automatically, the one-click page importer clones any URL into the editor, and published pages are served separately from the app, so a dashboard outage does not take your live pages down.

##### What to watch

* The A/B test puts each variant on its own URL, so an ad platform can treat them as different destinations and start learning again. The checkout connects to one processor. Sellers who need several merchant accounts will outgrow that setup.
* Support and reliability draw mixed reports. Some users get fast help for years. Others call the replies slow and thin, and reviewers have reported forms that stopped collecting leads for days. For a page you point ad spend at, that variance is the real risk.
* It is a focused page-and-funnel builder. There is no built-in email marketing, no webinars and no affiliate management, so you connect and pay for those elsewhere, unlike Kartra or Systeme.io, which bundle them.
* The pricing page hides the plan figures behind a monthly or annual switch. The cheapest plan is landing pages only, so budget for the mid Scale plan if you want full funnels and memberships.

### These two answer different questions

Put Kartra and Convertri on the same shortlist and the first thing to settle is what kind of tool each one is. Kartra is a marketing suite for coaches, consultants and course creators: pages, email, a checkout, courses, memberships and affiliate management under one login, built so one subscription replaces five. Convertri is a focused page and funnel builder whose whole case is speed. One wants to run your offer, your audience and your products from a single account; the other wants to build the fastest page you point an ad at and stay out of the way of everything else.

So the choice is rarely about which has the nicer editor. It is about whether you want the machinery around the funnel bundled in, or want the page itself and nothing more. If you sell courses or coaching and lean on email sequences, a members' area and an affiliate program, Kartra puts all of it on one record. If you run paid traffic to standalone offers and your pages are what bottleneck conversions, Convertri is lighter, faster to publish, and far cheaper to learn. Everything below follows from that split.

### Pricing across the plans that matter

The two price in different shapes, so a sticker-to-sticker read misleads. Kartra runs four monthly tiers with a 14-day trial that asks for a card. Essentials is $59 a month ($52 annually), but it caps you at one product and five pages and charges a 5% fee on your sales, which makes it a starter tier rather than the one most people run. Starter at $119 a month ($99 annually) is the realistic entry: unlimited pages, products and courses, a 0% sales fee, and five team members. Growth is $229 a month ($189 annually) and adds affiliates, advanced automations and funnel simulation. Professional is $549 a month ($429 annually) for real-time analytics, API access and agency capacity.

Convertri runs three plans, Convert, Scale and Maximize, and shows their figures only behind a monthly or annual toggle on its pricing page, with a 14-day free trial on every one. Convert is landing pages for starters. Scale is the plan most buyers want, because it adds full funnels, memberships and dynamic text replacement. Maximize adds the one-click page importer, custom HTML, multiple domains and removes the traffic cap. Going over your traffic allowance does not cut you off: extra traffic is $30 per 250,000 impressions. Convertri is not a payment processor, so your gateway fees stay yours.

The honest match is Kartra Starter against Convertri Scale. Kartra costs more per month and justifies it only if you use the email, the courses, the memberships and the affiliate program that Convertri does not have. Convertri's line is narrower and tends to stay predictable, because traffic is the only thing it meters. Note the fee trap on Kartra's cheapest tier: the 5% sales fee on Essentials can cost more than the jump to Starter the moment you sell anything at volume.

### Kartra is a suite for the whole creator business

Kartra's strength is that the pieces are already wired together. The checkout is genuinely capable for this class of product: order bumps, one-click upsells, coupons and subscription billing, with no platform fee on your sales from the Starter plan up. Around it sit email sequences, a members' area, a course player and an affiliate program, all reading from the same contact record, so a buyer who takes an upsell, enrols in a course and refers a friend is one person in one system rather than four exports to reconcile. For a solo coach or a small course business, that consolidation is the entire reason to buy it.

It also gives you deep control over the details, like discount-code rules and pricing options, plus a large library of templates and done-for-you campaigns so you are not starting from a blank page. Kartra has been around since 2018 and says more than 60,000 businesses run on it, so the ground under it is well trodden.

The costs are specific and long-standing. The page builder is the top recurring complaint: users describe it as slow and laggy, with simple edits taking longer than they should. Support can be slow too, with responses that take days and some issues left open for weeks. And for all its breadth, it is built for warm-audience selling: there is no same-URL split testing, and the checkout runs a single processor, so it will not rotate whole checkouts under one link or route volume across merchant accounts.

### Convertri is built for the page you point ad spend at

Speed is Convertri's actual product, and for paid traffic it counts. Its accelerated page technology pre-builds pages and serves them from servers near the visitor. On Convertri's own benchmark a test page loaded in about half a second against 1.4 seconds on ClickFunnels. Treat a vendor benchmark as a vendor benchmark, but the direction is real: fewer paid clicks bounce before a fast page finishes loading.

Three things make it ad-friendly. The free-form editor gives pixel control most funnel builders withhold, so you drag any element where you want it instead of fighting a fixed grid. Dynamic text replacement swaps page copy to match each ad keyword automatically, so one page serves many ad variations and holds a higher relevance score. And published pages are served separately from the app, so a dashboard outage does not take your live pages down. A native cart takes payment on the page through PayPal, Apple Pay and Stripe, with order bumps and one-click upsells built in, so there is no separate checkout to bolt on for a simple offer.

Convertri's costs are its narrowness and its support. It is a page and funnel builder only: there is no built-in email, no webinars and no affiliate management, so the audience-nurture and product-delivery side that is Kartra's whole reason to exist is something you connect and pay for elsewhere. Support and reliability draw mixed reports, and reviewers have described forms that stopped collecting leads for days. For a page you are paying to send traffic to, that variance is the risk to weigh.

### Where both stop short

For all their differences, Kartra and Convertri share two limits that bite the moment you scale cold paid traffic. Neither runs a same-URL split test. Kartra has no split testing at that level, and Convertri's A/B test serves variants on separate URLs, so a new test can read to an ad platform as a different page and reset the optimisation it has built on the original link. And neither routes payments across more than one merchant account: both run a single processor per sale, so a seller spreading volume or risk across several MIDs will outgrow them.

Kartra bundles the business around the offer; Convertri builds the fastest standalone page. Neither reaches same-URL split testing or routing payments across several merchant accounts.

For a coach selling courses to a warm email list, or a marketer running a clean funnel to a known audience, those gaps may never bite. For cold traffic at volume they change the shortlist, which is why the honest answer to this comparison includes a third name.

### Where ElasticFunnels fits for paid traffic

ElasticFunnels is a funnel platform built for teams that run paid traffic, and it takes the paid-traffic slot here because it closes the two gaps Kartra and Convertri both leave open. Its lead feature is same-URL split testing: variants rotate server-side under one campaign link, so Meta, Google and TikTok keep their learning and a test never sends the ad back through review. It builds the pages too, including an AI builder that generates a page from a prompt or clones one from a URL.

Underneath the pages, the checkout hosts order bumps, one-click upsells, subscriptions and routing across several merchant accounts, and the whole funnel runs on one data layer. A click, an order, a rebill and a refund are a single record, with a CRM, automations, a call center and attribution on the same data, so nobody reconciles separate exports to work out which ad angle actually made retained money. For a paid-traffic team, that is the bundled machinery Kartra gives a creator and the fast standalone page Convertri builds, kept in one place and pointed at cold traffic.

Pricing is Starter $97 a month, Growth $197 and Scale $497, and every feature is on every plan. The tiers change only the traffic, domains and automation runs you get. The trial is 14 days with no credit card, so you can build pages and a checkout before you pay. Revenue through an ElasticFunnels-hosted checkout carries a 0.5% platform fee; sales you run on external platforms and networks are not charged it.

The honest cost is its track record. ElasticFunnels is newer than Kartra or Convertri, and there is very little independent third-party review coverage to check its claims against, so until you run real volume through it you are largely taking the vendor's word for it. That thin outside record is what you would expect of a platform this recent, and it is the one place Kartra's eight years and large user base and Convertri's longer history count for more. It limits how much confidence another buyer's history can lend you, while the pages, checkout, split testing and attribution themselves can be tested in the no-card trial before you move spend.

### What long-term users report

Kartra's outside record is steady. The praise clusters on the breadth: one login replacing a stack of subscriptions, a checkout capable enough for real offers, and the detail control in coupons, pricing and automations. The criticism is just as consistent and it is the same two notes year after year: a page builder that is slow and laggy, and support that can take days to answer. The complaints are about speed and service.

Convertri scores 4.5 out of 5 on Capterra, it is a product of Architech Labs in Brighton, and it says more than 4,000 marketers and agencies have served over 200 million pages on it. The praise clusters on speed and on the design freedom of the editor. The criticism is uneven support: some users get fast, professional help for years, others call it slow and superficial, and the reports of forms that stopped collecting leads for days are the ones to price in if you are pointing ad budget at those pages.

### Which one should you choose?

Between the named pair, Kartra is the stronger pick when you want the business around the offer in one place. If you sell courses or coaching, lean on email sequences, and run a members' area and an affiliate program, Kartra puts all of it on one record with a capable checkout, and it has the longer track record of the two. Its costs are a page builder users find slow, support that can take days, and a checkout built for warm audiences rather than cold paid traffic.

Convertri is the pick when the page itself is the job and you do not need a suite. The pages load fast, the free-form editor gives you design control, dynamic text matches copy to each ad, the native cart with bumps and upsells is built in, and it is far cheaper and quicker to learn. Its real costs are mixed support and reliability reports, including forms that stopped collecting leads for days, and the fact that you supply the email, the CRM and everything else around it.

And if the business runs on cold paid traffic at volume, weigh ElasticFunnels alongside both, because same-URL testing, routing across merchant accounts and one customer record across ads, orders and rebills are the parts neither of these two covers. Prove the workflow in its 14-day no-card trial before you move spend.

**Pick Kartra if you want one login for pages, email, checkout, courses, memberships and affiliates and will trade page speed for breadth; pick Convertri if the page itself is the job, your bottleneck is load speed, and you will supply email and a CRM elsewhere.**

Our top pick for paid traffic

### ElasticFunnels

ElasticFunnels is the pick if you run paid ads and need to test whole checkouts under one URL while sending sales across several merchant accounts.

[Visit ElasticFunnels (opens in a new tab) ](https://elasticfunnels.io/?utm%5Fsource=checkoutscale.com&utm%5Fmedium=affiliate&utm%5Fcampaign=comparison) 

### Frequently asked questions

Is Kartra or Convertri better for paid traffic? 

Pick Kartra if you want one login for pages, email, checkout, courses, memberships and affiliates and will trade page speed for breadth; pick Convertri if the page itself is the job, your bottleneck is load speed, and you will supply email and a CRM elsewhere.

Which is cheaper, Kartra or Convertri? 

Compare the "From" row in the table above. The cheaper sticker is not always cheaper at volume, once processing fees, add-ons and annual upgrades are counted.

### Kartra sources

#### From Kartra

* <https://kartra.com/>
* <https://kartra.com/feature/shopping-cart-software/> Checkouts with order bumps and upsells
* <https://kartra.com/feature/funnel-mapper-simulator/> Funnel mapper and simulator

#### Other sources

2 discussions and reviews read for this page. Quotes are excerpts; open a link to read the original in context. 

1. \[v1\] [Kartra plans and pricing ](https://kartra.com/plans-and-pricing/) Blog, 31 Oct 2026
2. \[v2\] [Kartra plans and pricing ](https://kartra.com/plans-and-pricing/) Blog, 31 Oct 2026

### Convertri sources

#### From Convertri

* <https://www.convertri.com>

#### Other sources

8 discussions and reviews read for this page. Quotes are excerpts; open a link to read the original in context. 

1. \[cv-ppc-fast\] [Best Landing Page Builder? ](https://www.reddit.com/r/PPC/comments/1jzqxf2/best%5Flanding%5Fpage%5Fbuilder%5Fplease%5Fhelp%5Fme/) Reddit, 1 Apr 2025
2. \[cv-capterra-switch\] [Convertri Reviews ](https://www.capterra.com/p/186735/Convertri/reviews/?page=2) Capterra
3. \[cv-not-cheap\] [Building a business with the help of Reddit ](https://www.reddit.com/r/DigitalMarketing/comments/r5ycrm/building%5Fa%5Fbusiness%5Fwith%5Fthe%5Fhelp%5Fof%5Freddit%5Fwhich/) Reddit
4. \[cv-fb-speed\] [Clickfunnels VS convertri pros and cons? ](https://www.reddit.com/r/Funnelbuilders/comments/ea1uw3/clickfunnels%5Fvs%5Fconvertri%5Fpros%5Fand%5Fcons/) Reddit, 13 Dec 2019
5. \[cv-support-negative\] [Convertri Reviews ](https://www.capterra.com/p/186735/Convertri/reviews/) Capterra
6. \[cv-support-silence\] [Convertri Trustpilot reviews ](https://www.trustpilot.com/review/www.convertri.com) Trustpilot
7. \[cv-capterra-curve\] [Convertri Reviews ](https://www.capterra.com/p/186735/Convertri/reviews/) Capterra
8. \[cv-fb-agency\] [Clickfunnels VS convertri pros and cons? ](https://www.reddit.com/r/Funnelbuilders/comments/ea1uw3/clickfunnels%5Fvs%5Fconvertri%5Fpros%5Fand%5Fcons/) Reddit, 22 Dec 2019

### Related reading

* [ElasticFunnels review](/reviews/elasticfunnels)
* [Kartra review](/reviews/kartra)
* [Convertri review](/reviews/convertri)
* [The full ranking](/best)
* [Own checkout: affiliates still get paid](/best/checkout-software-for-affiliate-offers)

---

We rank the platforms that build the pages and host the checkout for teams running paid traffic: order bumps, one-click upsells, split-testing whole checkouts, different checkouts per traffic source, and payment routing for high-risk verticals.

CheckoutScale

[Top ↑](#main) 

We may earn a commission when you buy through links on this page. It never affects our rankings.

© 2026 CheckoutScale. Independent and reader-supported.
